Building a bias when making economic decisions

Contrary to classical economic theories, people do not make economic decisions that benefit them the most but are biased towards default options. This bias has mostly been explained by how the options are framed. An experimental study by behavioural scientists from the University of Amsterdam now proves that biases are also built when framing is absent, originating from a person's internal state. The results are published in PLOS ONE. At some point in our lives, we all make economic decisions; for example, about an investment or a savings plan. When doing so, we have to choose between different options on offer which vary in profits and risks. According to classical economic theories, we would choose the option that is the most profitable for us.