Blues and Reds Game To Aid Research

A new mobile game called Blues and Reds , now available worldwide, aims to help researchers study interactive behavior. The puzzle game, developed by two economics professors at the University of Miami School of Business Administration, is intended to help researchers better understand which interactive problems players are able to solve and, consequently, to discover what makes one interactive problem more complex than another. It is the first ever game developed by social scientists on mobile devices that has two objectives: entertainment for players and data for scientists. The game is available on iOS and Android devices and there is no advertising or in-app purchases. Players who download the app provide their home country, age and gender. By studying the playing behavior of these users around the world, researchers can identify which demographic groups make the most logical and illogical decisions in interactive situations. Players who complete all levels, are also provided with an analysis of their skills and how they performed compared to other players in various demographic groups.
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