Real money and support for virtual worlds

The European Media and Immersion Lab opens its first funding call for extended r
The European Media and Immersion Lab opens its first funding call for extended reality (XR) projects. Credit: EMIL
The European Media and Immersion Lab opens its first funding call for extended reality (XR) projects. Credit: EMIL - Immersive technology makes the world more vivid and relatable, but how can organisations capitalise on this technology to develop their dreams? Immersive technologies - such as virtual and augmented reality - have enormous potential to make digital experiences more vivid and relatable. To accelerate progress in this field, four top European universities have banded together to form a high-tech media lab that will work with, and support, organisations across Europe that are keen to embrace -extended reality- (XR) but currently lack the know-how or tools. The European Media and Immersion Lab (EMIL) includes the University of Bath, Aalto University in Finland, the Universitat Pompeu Fabra in Spain, and Filmakademie in Germany. Organisations based in the EU are being invited to apply for funding to develop their XR ideas in partnership with the consortium. In 2023, funding will also be available to organisations in the UK. The consortium is being backed by Horizon Europe and Innovate UK.
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