Starved for attention: the neglected crisis of childhood malnutrition

Alisha Allana (UCL Biosciences), President of the UCLU Friends of Médecins Sans Frontières , describes the charity's campaign on childhood malnutrition, and how UCL students can support it. ?As members of UCLU Friends of MSF, we are dedicated to raising both awareness and money for the international humanitarian aid organisation Médecins Sans Frontières. Despite the name, we are open to everyone: medical and non-medical students, and we hold a huge range of events: from talks and film screenings, to fundraiser events and pub quizzes! Last year, Médecins Sans Frontières and VII Photo launched 'Starved for Attention', a multimedia campaign exposing the neglected and largely invisible crisis of childhood malnutrition, through a series of short films from award-winning photojournalists. Here at UCL, we want to raise awareness about the campaign and enable students to find out more about the malnutrition 'hotspots' around the world and the underlying causes of this crisis, as well as innovative approaches to combat this condition. The films capture frontline stories of malnutrition from Bangladesh, Burkina Faso, the DRC, Djibouti, India, Mexico and the USA. Malnutrition contributes to at least a third of the eight million annual deaths of children under five years of age. By signing the 'Starved for Attention' online petition and getting involved with Friends of MSF at UCL, you can be part of the campaign to rewrite the story of malnutrition and demand that the 195 million malnourished children get the attention they need and deserve to escape the deadly cycle of malnutrition.