Gender skew in digital info for new parents 

A Western Univesity study has found moms-to-be often find and curate health information on behalf of their partners. Photo by Amina Filkins of Pexels Today's parents-to-be use online tools for health guidance in the same way their parents once dog-eared pages of the What to Expect book series. But a new study has found it's new moms who most often devour digital guidance about parenting - while dads-to-be rely on their women partners to sift and curate information for them. The result: online parenting sources have become a perpetually pink domain aimed mostly at new mothers, and only parenthetically directed at new dads. The paper, 'Let me know when I'm needed, ' published in the journal Digital Health , examines who in the early-parenting journey seeks online health advice, and where they find it. "Our study identifies how much digital technology can reinforce and entrench stereotypical parenting roles. Usually, mom-to-be finds the health information, then curates it for the dad - and that doesn't necessarily serve the interests of the baby or either parent," said nursing professor Lorie Donelle, one of the principal investigators of the Transition to Parenting within the Digital Health Context study.